The platform, piece by piece.
How the parts of Jump Suit Group connect to each other and to the AMS you already run.
Everything you need, all in one place.
A website vendor, a CRM, a form tool, an SEO agency, a review tool and a chatbot, each with its own login and a gap between them. Jump Suit Group replaces that stack and connects to the AMS you already run.
One platform. One optimized tech stack.
Your website, RooForms, email, SMS, phone, chatbot, reviews, marketing and reporting share one source of truth, connected to your AMS.
Jump Suit Group
Kangaroo · one source of truth
- AMS
- Website
- RooForms
- Email
- SMS
- Phone
- Chatbot
- Reviews
- Marketing
- Reporting
Every module Kangaroo ships with, and what it does for an agency.
Insurance-native from the first screen: policies, producers, renewals and AMS records, not generic deals and contacts.
Dashboard
Revenue, new policies, workflows and clients at a glance.
Tasks
Quote, renewal and follow-up work assigned with due dates.
Workflows
Cross-sell, renewal and new-client automations with email and SMS.
Pipelines
Active → Replied → Quoting → Closed/Won, per producer.
Contacts
Insureds and prospects synced from your AMS.
List Uploads
Bring in purchased or partner lists without re-keying.
Website Analytics
Rankings, traffic and form conversions from your site.
Chatbot
Transcripts and leads from the AI website assistant.
RooForms
Carrier apps and ACORD forms as clean web forms.
Chats
SMS conversations with clients, in one inbox.
Sales Data
Policies won by source, producer and campaign.

A site you own, built to rank on Google and in AI answers.
A conversion-focused agency website with landing pages by line of business, intake forms and an AI chatbot, kept current without a ticket queue. Makes your agency the answer when prospects search Google or ask an AI assistant about the coverages you sell in the areas you serve.
- Fully managed edits
- SEO/GEO fully managed program
- Keyword tracking reports
- Content that ranks on Google and in AI answers
Social Media Mangement & Ads
Facebook, Instagram, LinkedIn and More
- Custom, never canned content
- Full service and hands free
- Engage your followers
- Target new prospects
CRM Automations
The most powerful, easy to use CRM automation in the insurance industry.
- Cross Selling & Renewals
- Pipelines & Reporting
- Leads & Lists
- Tasks & More
Integrated with your AMS
Hands free + worry free AMS integrations with CRM and website forms.
- Hawksoft & Special Agent
- AMS360 & Momentum
- Applied & EZ Lynx
- Fully Done for You




One dashboard across marketing, sales and policy outcomes.
The people layer around the platform.
Software only works when someone runs it. Jump Suit Group manages the website, SEO, content, automations and integrations so your team can sell.
The platform every service plugs into.
Kangaroo CRM, AMS connectivity and reporting are the system of record. The services below keep it fed and running.
See the tech stackFully managed website
Your agency site, built, hosted and edited for you. Optimized for search and AI answers, integrated with your AMS, and ready to capture quotes.
- Fully managed edits
- SEO/GEO fully managed program
- AMS-integrated intake
SEO/GEO lead generation
Custom keyword tracking, AI-search optimization and content built around the policies you want to write.
- Keyword tracking reports
- Content that ranks on Google and in AI answers
- Local SEO
RooForms
Map any carrier application or ACORD form into a clean, friendly web form. Submissions push straight to your AMS.
- Carrier apps as web forms
- Quote, application and service intake
- Pushes to your AMS
AI website chatbot
Capture visitor interest before they bounce. The chatbot gathers intent and documents for quotes and claims, books meetings and pushes leads to Kangaroo.
- Answers coverage questions
- Collects quote and claim details
- Books meetings
Fully managed social media
Niche-targeted content and ads coordinated with your sales motion, so your agency shows up where prospects already spend time.
- Posting handled for you
- Coverage-targeted content
- Ads coordinated with your pipeline
Kangaroo Reviews
Send and respond to review requests at the right moment in the policy lifecycle, with no manual follow-up.
- Requests triggered by policy events
- Timing tuned to the lifecycle
- Responses handled from one place
Fully managed website
- Fully managed edits
- SEO/GEO fully managed program
- AMS-integrated intake
- AI powered (voice and text)
Your agency site, built, hosted and edited for you. Optimized for search and AI answers, integrated with your AMS, and ready to capture quotes.
- A site you fully own
- Quote requests routed to producers
- Pages that rank for the coverages you sell
One platform. One bill.
Programs start at $250/mo and replace the website, CRM, forms, SEO, review and chatbot vendors you pay separately today.
- No onboarding fees ever
- Billed monthly
- No long-term contracts
- One login, one invoice
Replaces the six tools most agencies pay for separately, about $1,740/mo (estimated)
Eight core functions, six vendors, and gaps nobody owns.
Two typical agency stacks we see in first calls. Every arrow between vendors is an integration someone has to babysit.
A typical personal-lines agency
est. $940/mo
8
Core functions
6
Different vendors
2
Without a solution
~15
Integration combinations
- WebsiteAgency Revolution$300/mo
- AMS
HawkSoftstays - Intake formsJotForm$40/mo
- CRMAgencyZoom$300/mo
- SEO / GEO lead generationNo solution
- Social mediaLevitate$300/mo
- Google reviewsNo solution
- ReportingGoogle AnalyticsFree
- Vendors to pay separately
- 5
- Functions with no owner
- 2
- Estimated monthly spend
- $940
Vendor figures are placeholder estimates; the AMS stays and is not counted.
A growing commercial agency
est. $925/mo
8
Core functions
5
Different vendors
3
Without a solution
~10
Integration combinations
- WebsiteBritefire$250/mo
- AMS
AMS360stays - Intake formsGravity Forms$25/mo
- CRMHubSpot$450/mo
- SEO / GEO lead generationNo solution
- Social mediaNo solution
- Google reviewsClient Circle$200/mo
- ReportingNo solution
- Vendors to pay separately
- 4
- Functions with no owner
- 3
- Estimated monthly spend
- $925
Vendor figures are placeholder estimates; the AMS stays and is not counted.

